If you’re ready to build your own website to promote or sell your art…you might have discovered that there are a lot of ways to do it. When it comes to building a website for your artwork, you’ll want to choose a website building method that’s low cost, easy to build and maintain, and flexible. One way that fits all of that is WordPress. If you have you’re own blog, you’ve probably heard of WordPress. But this popular blogging software is good for more than just websites. On this show, I’ll go over why WordPress is a great choice for building your art website.
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As artists, we’re very aware of what our websites look like. This can sometimes cause us to overlook one of the most import aspects of a successful website…the content. Your website’s content is the thing that keeps your customer on your website and keeps them returning long after they’ve admired your website’s design. In this show, I’ll give you 5 ideas for creating compelling content for your art website. 1. Content means more than text- A lot of artists think that website content means things that are mainly text based, artist statements, artist bios, descriptions, etc. Content also include things like photos, audio, video, slideshows, and interactive content like polls, surveys, and quizzes. Etsy, Artfire, Foliotwist, 1000Marktplaces, Big Cartel…these are just a few of the places online that artists and crafters can go to open a website, an online store, or online portfolio. While have a number of choices is great, it also can make it a big hard to choose the right one for you? In this episode, I’ll talk about how to find and choose the right online service to help you build your website or sell your artwork. 1. Decide what kind of features you need- (ecommerce capablity, blogging, marketing, search engine optimization etc) If you’ve had a website for a couple of years, you might be thinking about starting a fresh new year with a fresh new website. But redesigning a website can be just a big a deal as creating one from scratch. Here are some tips on how to spruce up your art website for the coming year without losing a lot of money or your sanity. 1. Decide if you really need to redesign your website- Sometimes you can get by with a quick spruce up instead of a whole redesign. Sometimes you can’t. Here are some great reasons to redesign your website Blogging is a great way to help promote your artwork online. Unfortunately, setting up a blog is a lot easier than actually blogging on a regular basis. Life gets in the way, you have a show to prepare for, the house needs to be cleaned, the kids are sick, or you just don’t know what to write about anymore. Before you know it, it’s been months since your last blog post. A blog is only useful if you post on a regular basis. So how do you start up again when it’s been months since you’ve even looked at your blog? In this episode, I’ll discuss ways to get out of a blogging slump and how to stay out of the slump in the future. |
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